The agency's goal behind the VSPT Wine Group campaign was to revitalize Graffigna's branding and reveal a wine full of personality, stylish and attractive, “hip and upbeat”, and capable of bringing people together. To reinforce this idea DAf commissioned us a sountrack with energy and attitude, which we managed to interpret through a rock/garage piece, loaded with drums and guitars. A lot of speed and urgency in the musical accompany the challenging but entertaining journey of our protagonist between the jamming of the city.
Graffigna
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